Runway raises $2M seed, launches its ‘air traffic control’ system for mobile app releases – Mymobiapps

Runway, a startup that emerged from the challenges that confronted Rent the Runway’s first iOS staff, is now exiting beta and launching its service that simplifies the mobile app launch cycle — or, because the staff describes it, gives “air traffic control” for mobile releases. The firm has moreover raised a $2 million spherical of seed funding for its product, led by Bedrock Capital.

Other traders embody Array Ventures, Chapter One, Breakpoint Capital, Liquid 2 Ventures, Four Cities, Harvard Management Seed Capital, SoftBank Opportunity Fund and numerous angels.

The thought for Runway comes from co-founders Gabriel Savit, Isabel BarreraDavid Filion and Matt Varghese, who had all labored collectively on the primary mobile app staff at Rent the Runway. While there, they discovered that getting an app launch out the door includes loads of overhead when it comes to time spent and wasted, and loads of back-and-forth on inside communication apps like Slack. Interdisciplinary groups consisting of engineers, product, advertising and marketing, design, QA and extra all should hold one another up to date on their very own a part of the app’s launch course of — one thing that’s nonetheless usually completed utilizing issues like shared paperwork and spreadsheets.

Runway as a substitute gives another with its devoted software program particularly designed for managing the assorted components of the app’s launch cycle.

The system integrates with an organization’s present instruments, like GitHub, JIRA, Trello, Bitrise, CircleCI and others, to robotically replace groups as to what’s been completed and what motion objects nonetheless stay. Since launching into beta this spring, Runway has doubled the variety of supported integrations, which additionally now embody instruments like Linear, Pivotal Tracker, Jenkins, GitHub Actions, GitLab CI, Travis CI, Slack, Bugsnag, Sentry, TestRail and extra, with others on the way in which quickly.

Image Credits: Runway

During its take a look at interval, Runway has been utilized by a handful of early prospects, together with ClassPass, Kickstarter, Capsule and others, which, as of this March, had pushed out greater than 40 app releases through its platform.

Since its beta, it’s grown its shopper base 10x, which now consists of Gusto, NTWRK, Brex and Chick-fil-A as prospects, in addition to some larger names on the enterprise finish of the dimensions, the corporate notes. (One is a “favorite food delivery app,” we perceive.) Several of those prospects have also contributed statements of assist for utilizing Runway over their outdated strategies. For occasion, ClassPass’s Mobile Lead Sanjay Thakur stated the system leads to “less confusion” and fewer time spent on releases.

“Our engineers tell me their load during sprints in the release manager role has shrunk,” Thakur stated.

Kickstarter’s Senior iOS engineer Hari Singh famous that “things are easier now” with Runway, and remarked, “it’s nice to have all of our team members looking at the same thing, all the time. There’s no subjective opinion of what’s happening,” he stated.

“Runway has not only made releases faster, but mental stress around releases is something we don’t have to worry about anymore,” famous Senior Software Engineer Dave Cowart of NTWRK. “We used to be hesitant to release as often as we would have liked. Now, we know it’s going to go smoothly, and we know it’s going to require minimal effort.”

As of right this moment, Runway says its early adopters have since pushed out 60x app releases by its platform since March, totaling over 700. It has additionally made numerous key product adjustments and updates since its beta in March.

Image Credits: Runway

These embody the addition of many extra automations for duties that will have in any other case been dealt with manually or different chores like robotically pausing unstable phased releases, robotically accelerating secure phased releases, including in default Release Notes for the app shops’ “What’s New” part, assist for rollouts with robotically rising staged proportion (together with Android), deciding on the newest construct within the app shops, submitting new builds for beta review on iOS, tagging launch on the finish of the discharge cycle, autogenerating changelogs, attaching artifacts, including lacking labels or repair variations to tickets in undertaking administration instruments and extra.

Runway additionally added assist for faster hotfix releases, an approvals characteristic that loops in exterior stakeholders, a screenshot viewer and approval gate, construct artifact downloads straight from the CI pipeline, regression testing integrations, stability monitoring integrations, TestFlight and Play Store beta monitor testing integrations, extra capabilities for frequent releases like bumping the model quantity in code, and assist for roles, permissions and entry management lists, among other things. It’s additionally attained SOC 2 certification.

One space it’s nonetheless engaged on is simplifying the onboarding of recent prospects. Because it’s designed to be a broad platform, the preliminary setup course of the place a buyer connects Runway to its many apps and providers can take time. However, Runway believes that in the end, its potential to adapt to many groups’ completely different instruments and processes will likely be a promoting level, not an impediment to its adoption.

As it goes to launch, Runway continues to cost $400 per 30 days per app for its commonplace tier, however has now added customized, enterprise pricing for bigger companies, because it has extra corporations on the high-end within the pipeline. It could add new pricing for indie groups sooner or later, we’re informed.

Runway says it’s going to apply the brand new funds to hiring, together with a number of full-stack engineers (significantly ex-mobile engineers), and a full-time worker to assist with development and advertising and marketing. It has already made its first full-time rent with the addition of a former senior mobile engineer.

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